Businesses are growing conscious of their brand and using modern technological provisions to boost growth. With digital tools such as social media, businesses can reach a wide set of audiences and engage with them thoroughly and invitingly, encouraging customers to interact and form a connection with the business.

By relying on brand loyalty to drive sales, businesses also boost customer satisfaction in a tricky but effective way.

Why do you need to follow a social media marketing blog

There are several platforms out there that are great for social media marketing. Instagram, Twitter, and Facebook are only a few of the most popular. Each platform has distinctive features and so, the marketing strategies on each of these will be widely different.

It is easy to get lost in the sea of content on social media, especially when you are a business handling their account because a lot of interaction and professionalism will be expected out of you, but with these top 10 social media marketing blogs, you can set and achieve your marketing goals with ease.

Top 10 social media marketing blogs today

1. The Social Media Hat

Since 2011, The Social Media Hat has been providing stories of recent developments, reviews of digital tools, and in-depth articles about social media tactics. To begin, you can start with a 1-hour Fast Start Session, during which the basics of social media marketing are covered. Their team works with you to identify the strengths and opportunities for your business, helping you create a unique path for your unique brand.

2. RazorSocial

Razor Social provides you with digital marketing support by training you in digital marketing but also offering those services to you. Starting to work with them is as easy as making a phone call and telling them about the challenges you are facing. They ask questions and assess your situation and strategy without any hidden agenda, to devise a perfect plan for you. Some big businesses that work with RazorSocial include the British Council, Abbott, and Sanofi.

3. Sprout Social

Sprout Social Insights give you a peek into the goings-on in the world of social media marketing. They offer a free toolkit to up your social media game and with their detailed blogs that help you understand the unsaid on social media apps, you can level up in your branding and sales. Their blogs are extremely recent and cater to the utmost detail so that the perfectionist in you is satisfied in posting!

4.   Marketing Profs

Founded in 2000, Marketing Profs has a collection of articles that track social media trends throughout history. Using this database, they help you curate an effective plan and prepare you for what’s to come. With such plentiful knowledge, you can anticipate trends and get ahead of them, establishing an active interaction with your customers. They also have podcasts, videos, and webinars, and allow you to search for blogs after filtering them for the time taken to finish them. They sure do know how busy entrepreneurs are!

5. Hootsuite

This social media management platform was founded in 2008. It is an extremely professional approach to social media marketing. They offer a free 30-day trial of finding, scheduling, managing, tracking social media content easier. With even the cheapest plans, you get access to key performance metrics, automated post scheduling, and exportable reports. They are trusted by more than 800 Fortune 100 companies, like Sony Music, Marketo, and WWF.

6. Forbes Social Media

There’s no reason to sell you on Forbes: one of the leading business magazines of our day and age. It should be of no wonder that they will be one of the best social media marketing blogs in 2023, and probably later down the line too. Forbes has an audience that trusts them to the core.

7. Social Media Examiner

The Social Media Examiner has blogs, magazines, and podcasts to help you understand how to use social media. They help you generate awareness and gain rewarding attention from potential customers. They delve into the details of social media apps like Instagram, Facebook, LinkedIn, and YouTube, and give businesses complete guides on increasing engagement and boosting sales. With their range of ‘how-to’ articles, you can become a social media expert sitting at home!

8. Reddit > Social Media

Reddit is the internet-based pool for all thoughts and motivations of tech-inclined people. While Reddit is known for its comical sections, there are also many highly intelligent and experienced people willing to share their piece of mind about what works and what doesn’t. On Reddit, you can get personal insight with case studies. It is the most updated and casual way of updating your knowledge of social media marketing. They cover a lot about TikTok, the newest trend, which the other blogs have not focused on so much, giving you a potential edge.

9. SocialPilot

SocialPilot helps you with scheduling, marketing, and analytics. They have well-experienced professionals who take each step after careful research and observation, ensuring that your knowledge of current trends and practices drive you straight on the path of success.

10. Mashable

Mashable was founded in 2005 and has since then gained a good reputation. It is most popular as an entertainment, culture, and tech platform and news website.

Their social media marketing section brings you well-researched articles, with information about special tools, tips and tricks that are app-specific, and recent marketing news regarding the world of social media marketing.  Use Mashable for insight into the most recent user trends and updated business social media strategies.


For businesses that want to optimize user engagement, mastering each platform and strategy to curate content that is platform and audience-specific is the way to go. Social media users are extremely receptive and attentive to detail. And so we recommend following a social media marketing blog.

They not only help you grasp the content requirements of each platform, but they also provide you with user insights, and tips and tricks to gain maximum attention and retain it helpfully. Check them out today and flaunt your brand!


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